Sonor Audio was founded by Roy Witelson, a man with an ear and an obsession: to build loudspeakers that deliver the right sound to that ear, whatever it takes. As we walked around the factory we soon realised that, in the same way Sonor speakers express music as faithfully as possibly, the Sonor brand should express Roy as faithfully as possible.
All we had to do was listen carefully and laugh a lot.
And learn a lot, too.
And, yip, we ended up becoming happy customers ourselves.